Interface steps checked October 23, 2026. Google changes this screen from time to time; if a label differs, look for "Get more reviews" or "Ask for reviews."
If you're wondering how to get a Google review link for your practice, it takes about a minute on a computer: open your Business Profile, select Read Reviews, then Get more reviews, and copy the link Google shows. The same panel gives you a QR code. This page covers where the link lives, a second route through your Place ID, how to shorten it, where to use it, and the mistakes that send patients to the wrong place.
| Search (US, monthly) | Volume |
|---|---|
| google review link | 8,100 |
| google review qr code | 2,400 |
| how to get a google review link | 480 |
Google Ads Keyword Planner data via DataForSEO, US, 12-month average to Sep 2026.
Where Google puts the review link now
Google's review link help page (opens in a new tab) describes the current path:
- Sign in with the Google account that manages your practice's profile, and go to your Business Profile.
- Select Read Reviews.
- Select Get more reviews (it carries a share icon).
- To copy the link, select Copy.
- To download the QR code, right-click it and select Save image as...
Two details from the same page matter for practices. First: "Currently, reviews QR codes can only be generated on a computer browser, not on mobile devices." Do this at a desk, not on the office manager's phone. Second, Google suggests sharing the link "on your receipts," "in thank you emails," at "the end of a chat interaction," and as a printed QR code, and adds that you can send it by email, WhatsApp or a Facebook post.
Patients need a Google Account to leave a review. Google's tips page (opens in a new tab) notes they can create one with a non-Gmail email address, which helps patients who think they need Gmail.
Get the link from Google Search or Maps
"Your Business Profile" is less abstract than it sounds. Google's edit profile help (opens in a new tab) sends owners to business.google.com, which opens the profile's management tools on Google Search. On a phone, the same help page points to the Google Maps app: tap Business at the bottom right to manage the profile. Google documents the Get more reviews link itself only for a computer browser, so use a computer to create and copy it.
The second route skips the profile entirely. Every Google listing has a Place ID, which Google's Place ID documentation (opens in a new tab) describes as a textual identifier that uniquely identifies "a place in the Google Places database and on Google Maps." Google's Place ID finder lets you search for your listing and copy the ID. Paste it into Medfy's free Google review link generator, and it builds the direct review link for you. This helps when the person handling marketing doesn't have access to the profile. You paste a Place ID; no patient information is entered or stored.
Shorten it and make a QR code
Google's link works as is, but it's long and unreadable on a printed card. Two options:
- A redirect on your own domain, such as yourpractice.com/review, set up by whoever manages your website. Patients can read where it goes, you can count clicks in your own analytics, and if the Google link ever changes you update one redirect instead of reprinting cards.
- A link shortener. Quicker, but the link depends on a third party staying in business, and some patients distrust unfamiliar short domains.
For the QR code, either save the one Google generates or make one with the free review QR code tool. Before printing, scan the code with at least two phones (one iPhone, one Android) and confirm it opens the review box for the right practice and location.
One privacy rule applies to every option: never add patient names, emails, appointment IDs or other identifiers to the link or its tracking parameters. A URL like yourpractice.com/review?patient=jsmith puts a patient's identity into click logs at your shortener, your analytics and anywhere the link is forwarded.
Where to use the link in a practice
Put the link where every patient will see it, so the ask reaches everyone:
| Place | How to use it |
|---|---|
| Checkout counter | A small printed sign or card with the QR code |
| After-visit text or email | One line with the link, sent to every patient seen |
| Website | A "Review us on Google" link in the footer or contact page |
| Email signature | For the front desk and practice manager |
| End of a patient chat | A closing line with the link, for every conversation |
Keep three rules in mind wherever the link appears:
- Ask every patient. Google's review policy (opens in a new tab) bars merchants from selectively soliciting positive reviews. Sending the link only to patients who seemed happy breaks the no-gating rule.
- No incentives. No discounts, gift cards, raffle entries or free services for scanning or reviewing.
- No pressure on site. Google says merchants "should not require or pressure users to leave ratings or write reviews while on the premises." A sign is fine; a staff member waiting while a patient types isn't.
For scripts that use the link, see how to ask for reviews.
Mistakes that break the link
- Sharing a Maps "Share" link instead of the review link. It opens your listing, not the review box, which adds steps and loses people. Use the link from Get more reviews or the generator.
- Generating it from a duplicate profile. If your practice has an old or duplicate listing, its link collects reviews nobody sees: Google's duplicate profiles page (opens in a new tab) says duplicate profiles don't appear in Search or Maps. Confirm the link opens the profile with your current address and reviews.
- Never re-testing after a change. Google's Place ID documentation (opens in a new tab) says "place IDs may change over time" and recommends refreshing IDs more than 12 months old. Google's review transfer page (opens in a new tab) says that when you move and keep the same name, reviews transfer automatically, but a significant name change makes it a new business. Re-test the link after any move, rename or merge.
- Printing it too small or on glossy stock. Test the printed version, not just the screen version.
- Letting it go stale in old templates. Search your message templates, website and printed materials when the link changes.
Medfy doesn't send review requests. Its free marketing audit checks your Google listing, including rating and review count, which is a useful before-and-after measure once the link is in use. For replies, removals and the rest of the review picture, see the online reviews guide.
Frequently asked questions
Where is the review link in Google Business Profile?
On a computer, open your Business Profile (business.google.com takes you there), select Read Reviews, then Get more reviews. Google shows the link with a Copy button and a QR code you can save by right-clicking it. As of October 2026, Google says review QR codes can only be generated on a computer browser, not on a phone.
Can I put a review QR code at the front desk?
Yes. Google itself suggests printing and displaying the QR code where customers can see it. Keep it passive: a sign or card any patient can scan later. Google's policy says businesses shouldn't require or pressure people to leave reviews while on the premises, so staff shouldn't hand over a tablet or wait while a patient types. No discounts or prizes for scanning.
Does the review link change if the practice moves?
It can. Google says reviews transfer automatically when you move and keep the same business name, but its developer documentation says Place IDs may change over time, and a link built from a Place ID depends on it. After any move, name change or profile merge, generate the link again from Business Profile and test it. A redirect on your own website lets you update one place.